Here’s my final animation.

For the blog post, I chose to compare the following talent placement agency’s websites:

http://www.unitedtalent.com

http://www.apa-agency.com/default.aspx

http://www.circletalentagency.com

http://capitaltalentagency.com

 

I like the home page of United Talent the most out of all four. It’s simple and artistic and doesn’t bombard me with information that I don’t need. I think the idea of having a website work with a simple navigation bar and then provide necessary information with a shadowbox-like effect. I think the presentation of the website’s information itself is the most creative, but it is hard to read bold white body text on a black background. Also, I think that the text boxes that pop up could be bigger for the screen as well, because almost all of them have scrollbars inside anyways.

The initial page for the APA Agency doesn’t thrill me too much. My initial thoughts were that it as a website for local actors, and not Oscar-winning actors and famous comedians that they manage. I would have liked to see a more creative or better-designed page with more space in between elements because everything feels cramped in the middle. Moreover, the headings for each page have uneven black borders and don’t feel like they relate to what the section is about (ex: the chairs don’t feel like they are describing what an “About” page is). However, I do think that their Comedy page is very successful. I like that it gives small thumbnail pictures for all their comedians with the name, and then the option to click to get more information. I think the presentation of those that they manage is very clean and simple.

The general layout for the Circle talent agency seems to be the most successful. The navigation is simplified to five main pages, and the colors and design of the logo are reflected in the color scheme of the website, in the fonts and the blocky-ness of the layout, for example the different tinted blue stripes below the navigation and the horizontal rectangles for each person in their “Roster” page. The only thing I found that needs to be improved was that the information on the lower half of the home page needs to be eliminated. The list of names is very long, and is just repeating what the site presents in the roster. That way, the “Latest News” section all the way at the bottom could be moved up and given some importance.

I like the small animation in Capital’s logo for the home page. The main problem with the home page is that the text is not consistent for the navigation. Some of the words are distorted and badly done from a typographical perspective. The navigation immediately changes in the internal pages, so I think that should be brought in to the home page. The “Designers” page has a nice effect by revealing names by clicking on the photos, but the alignments of the photos is inconsistent with the margins and the spacing. I think that this site has potential for the unique ways it presents its identity as a talent agency, but it needs the most refinement out of all four sites.